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Affiliate Marketing Vs Options Trading
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Archive for November, 2007

Yahoo Search Marketing Quality index

November 29, 2007 By: Ivan Ong Category: CPA Affilates, Internet Marketing No Comments →

 Recently i started my first campaign and was using Google to kick start my campaign. Then i got slapped by Google for a minimum bids of $5 - $10. Thus i decided to change and shift my campaign to Yahoo and MSN. Both gave me good traffic and much lower minimum bids as compared to Google. Decided that i should just stick to these 2 big brothers before i figured out what Google wants from me.

Just read on some good post on Yahoo blog regarding Quality Index and decided to share it with you. Definitely a good piece of information. :)

A Quick Guide to Understanding and Improving It

You’ve seen the graphic display of your ads’ quality index in your secure account interface. It’s that little blue bar on each ad detail page that resembles the lighted bars you might find blinking on your stereo.

When all five sections of the bar are colored in blue, your quality index score is high. When three sections are filled in, your score is OK. When only one is filled in…well, you get the idea.

But what is this quality index thing, why does it matter, and how can you make it better?

It’s All Relative (and Relevant)
In a nutshell, an ad’s quality index is a relative measure of how relevant it is to users. In determining your quality index, our system takes into account your ad’s click-through rate compared to its average position in search results, as well as to that of other ads displayed at the same time, other keywords in your ad group, and other relevance factors.

Why Should I Care?
You should care because ads with a higher quality index can receive higher ranking in Sponsored Search results. Our system calculates an ad’s ranking based on your bid, your ad’s quality and other relevance factors. A high-quality ad may be ranked higher than a poor-quality ad, even if the poor-quality ad’s bid is higher.

Please note the graphic above is provided for illustrative purposes only

OK, so how do I Improve My Quality Index?
Your ad’s quality index reflects its ability to meet the needs and desires of users—that is, how well it helps them find what they want, quickly and accurately. If your ads don’t meet the needs of users, users are less likely to click them. Fewer clicks means fewer customers and conversions.

When this happens, nobody wins: not you, not us and not the user. High-quality ads, by contrast, can help create winners out of all of us. The quality index was set up to encourage advertisers to better meet the needs of users—who are, after all, the reason we are both here.

Here are a number of tactics you can use to improve the quality of your ads, and thus, your quality index:

Use relevant keywords—Make sure the keywords in your ad group are highly relevant to the ads in the same ad group.

Include your keyword in your creative—Using the keyword itself in titles and descriptions of your ad. You can use the Insert Keyword feature to help you do this automatically.

Take advantage of excluded keywords—Use this feature to block certain searches that you think may not be relevant. This can help keep your budget focused on more likely prospects. For example, if you sell portable radios but not ham radio equipment, you can block searches that include the word “ham.”

Use ad testing—You may have noticed that when you create an ad in an Ad Group, you are prompted to create another one. You should do this in all of your ad groups, because when you create more than one ad, our system will test the ads automatically. Ads that perform better then begin to appear more frequently in search results, and you can edit or delete ads that perform poorly. Try different copy, different offers or different display URLs to help determine what works best.

Gather intelligence—Almost all’s fair in love and advertising, so you shouldn’t feel shy about spying on your competitors. And by spying, we mean searching for their products or services so you can look at their ads—not breaking into their offices, tapping their phones or any of that illicit Watergate stuff, OK? Take a look at your competitors’ ads to determine if your offers are as strong as theirs.

Offer specials—Consider including special offers in your ad copy. Take a look at a calendar: It’s chock-full of holidays that you should consider taking advantage of. Limited-time offers, free shipping, two-for-ones, free gifts, contests and so forth can be very effective. Remember, it’s not just about your ad, it’s also about the value that users think you can deliver.

Popularity: 19% [?]

Pay Per Click Formula Success Stories

November 27, 2007 By: Ivan Ong Category: CPA Affilates 2 Comments →

Gauher Chaudhry recently just did 2 phone interview with his Pay Per Click Formula customers and it was a full 40mins of interview packed full of information of how real ordinary people are actually earning US$ 5 figure every month from traffic brokeraging.

Indeed, it isn’t easy and it takes alot of effort to be able to be successful and to sustain a decent income of 5 figure every month. But hey, which business isn’t tough and takes alot of effort on your part? Traffic brokeraging is really a REAL business and you should treat it like one.

Learning curve is steep but the more you do the more you learn the more you stay in this business and consistently doing it everyday, the better you will become and the easier it becomes.

Persistence is the only word that you need in order to succeed in this business. Do not give up no matter how badly you have failed or how much money you have lost in advertising. Treat failure as a lesson learnt and continuously change your strategy and approach towards CPA offers and you will eventually succeed.

Here’s the web link for the interview. Enjoy!

http://www.coolcashezine.com/ppcf.html

Popularity: 12% [?]

Market Recap S&P 500 26th Nov

November 27, 2007 By: Ivan Ong Category: S&P 500 recap No Comments →

Many investors woke up today expecting that retailers would take the spotlight in the wake of Black Friday, but it was once again the financial sector that drove the market this Monday. HSBC Holdings (HBC) said it’s started the process of bailing out 2 of its struggling structured investment vehicles to avoid a forced liquidation of the assets, while Citigroup (C) responded to a CNBC report that “massive” layoffs are imminent as the company tries to control its mortgage-related losses. As if that weren’t enough finance-related turmoil for one Monday morning, UBS sent shares of Freddie Mac (FRE) and Fannie Mae (FNM) tumbling after it downgraded both stocks to “neutral” from “buy,” while J.P. Morgan (JPM) issued a late-afternoon report that it would eliminate 100 subprime mortgage jobs in its Ontario, California retail center.

With Citigroup shares now trading south of the 30 level for the first time in 5 years, this morning’s relatively mild selling pressure accelerated rapidly as the afternoon wore on. The Dow Jones Industrial Average (DJIA – 12,743.44) closed on a loss of 237.44 points, or 1.8%, as 28 of its 30 components slipped into negative territory. Boeing (BA) and Johnson & Johnson (JNJ) were the 2 lone Dow components to close the session on a positive note.

The S&P 500 Index (SPX – 1,407.22) was even harder hit, giving up 2.3% by the time the closing bell sounded.

S&P 500 (SPX – 1,407.22) - support at 1,400; resistance at 1,510

Popularity: 13% [?]

Article Site Builder = Content Rich Website = Good Quality Score

November 25, 2007 By: Ivan Ong Category: CPA Affilates 2 Comments →

Have been trying to figure out how to use this software called the Article Site Builder and have just managed to get everything upload in. Just need some fine teaking and it should be done. Article Site Builder is actually a software whereby it can automatically helps you pull out relevant keyword related articles from articles directory and input it into your website.

The results? A content rich website which is a must for CPA affilates in order to have a good quality score with Google and the rest of the PPC search engines which will in turn lower your bid prices and prevents you from getting slapped so easily. I believe it should work wonders to all CPA affiliates. This is almost similiar to PPC Riches which is currently selling for US$297. Just that this is not as professionally done and take a little bit more hard work to get your server up and stuff. Nevertheless, definitely a good tool if you do not have much start-up capital.

I understand how tight it is to have to work on tight budget as i am definitely one of them too! Have decided to be kind and give it to all my readers for free. Here you go.. Click on the picture below to download your copy now. No Opt in required. No nothing!

Right Click On The Picture & Click Save Target As

Popularity: 15% [?]

Market Recap 23rd Nov 2007 - S&P 500

November 23, 2007 By: Ivan Ong Category: S&P 500 recap No Comments →

Trading volume was predictably anemic today, as investors ostensibly flocked to their retailer of choice to load up on Black Friday savings. However, that’s not to suggest there wasn’t some bargain-hunting happening on Wall Street today, too, in the wake of Wednesday’s stomach-churning Dow plunge.

The S&P 500 Index (SPX – 1,440.7) also attracted some buyers, and tacked on nearly 24 points as it blazed its own path up the charts. The SPX is perched above support from its 20-month moving average.

S&P 500 (SPX – 1,440.7) - support at 1,400; resistance at 1,510

Popularity: 13% [?]

Options Trading - How It All Started

November 23, 2007 By: Ivan Ong Category: Options Trading No Comments →

This is probably my first official post after so long. As you can see, i have helped my blog to change its clothes and have updated many things inside to encompass 3 major themes:

1) Options Trading - How i managed to beat all the professionals in the market and earn consistent profits from the US market.

2) Internet Marketing - As i am still new in this current new niche that i am in, will be updating on all the failures and success in my blog so that you can learn from both the good and bad things to do online.

3) Some random post of my relationship with my girlfriend - the random times we spend together.

Alright, back to the main topic.

How did i start to know and learn about Options Trading

I remember back then it was in June 2007 that i attended a seminar conducted by our own Singapore Internet Marketer Fabien Lim which was organised by Success Resources. I went to the seminar alone and as usual, i network with other people and chatted with them. :)

I went up to these 2 malay guys who were chatting and said hi to them and joined in the conversation. When i asked what they were doing, one of them , Rizal which eventually became my mentor said he was a full time trading trading in the US market. I got super excited and knew that he was someone which i want to make friends with.

I chatted with him throughout the seminar and eventually got him to agree to teach me and soo chin the art of trading. Of course, i had to pay him for the valuable trade secrets and to compensate him for the time spent on us.

It was the most expensive course that i had ever paid to learn something ( I paid $3000 ) but yet it was the most valuable course that i have ever learnt. It was the lessons of my future, my dreams.

After learning the art, he gave me his virtual trading account and we started trading for 5 months. Throughout, he gave me unlimited help support and answered all my questions that were in my head when i was trading.

Fast forward to now, Nov 2007.

We managed to source for enough money and funded our own accont with Interactive Brokers and we currently into the first month of trading.

Even though the US market is trending downwards due to the credit woes and the subprime market issue, we still managed to secure a profit of 10% in our very first month. Our local bank in Singapore only gave us 2% per annum. That’s quite pathetic isn’t it? haha

That’s the power of Options Trading. It allows you to profit no whatever where the market is heading. Downwards, sidewards, upwards, anywards.

That’s my story of how i started Options Trading. Slowly, i will be revealing my trade secrets to you as i proceed on to post on my blog.  Stay tuned :)

Popularity: 14% [?]

Finally, my exams are over!!

November 22, 2007 By: Ivan Ong Category: Personal Development No Comments →

Finally, after a long waited weeks and even months, my exams are finally over! Now i can finally concentate back onto Internet Marketing full force with the newly CPA niche that i have found out from Benjamin.

Now i shall list down what am i going to do for this holiday and what i plan to achieve.

1) I plan to revamp this whole new site to a blog where i will blog frequently about the US market as i am trading in the US market now in Options Trading

2) I also plan to blog about the whole process of how i try to make money online through CPA offers and on the way give valuable tips and lessons that i expect to encounter along the way.

3) Some random post about my life with my girlfriend, Soo Chin, and some happy moments that we share.

4) I plan to get my Alexa ranking back to its old form as it has seriously dropped alot since i last updated this blog. Sorry blog for neglecting you. I’m back!

Wait for the next revamp and a whole new look that i will be giving to my blog. It will mainly consist of the above mentioned 3 content. Hopefully i can get it done up soon and i will also be learning how to use Photoshop to create a header graphics of my own. Stay tuned for more updates. Once i get it done up, i will get back all the traffic that i lost previously! :)

Till then!

Popularity: 14% [?]

I’m back!!

November 01, 2007 By: Ivan Ong Category: Freebies No Comments →

Hi everyone,

i suppose my blog has got no moe visitor anymore as i have not blog or maintain my blog for almost 3 months! Was away and lost in Internet Marketing and was busy with school.

 But.. i will be coming out with a revamp to my blog and get it right up again as soon as the exams end on Nov 22. 20 more days to go and i have something exciting coming up to share with all of you guys.

Till then, stay tuned. :)

Popularity: 17% [?]

    Me And My GF

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