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Back To PPC
Many people has said that PPC is dead… PPC doesn’t work anymore… But here’s the thing… Google has not gone bankrupt… Yahoo has not gone burst from having no advertisers as well… In fact, i believe that their income has grown after all these industry changes and industry shift…
Indeed PPC is much harder the conquer and learn (landing pages, conversion rates, Click through rate, quality score, ad copywriting and a lot of nonsense stuff)
I believe that PPC is not dead and i still see monetizing PPC ads every single day.. The fact is that PPC has become much harder to convert after all the changes but all these changes are necessary and if we adopt to their changes, we are in fact being a better marketer yourselves because we will need to learn to provide value to the visitors..
Therefore, i have decided that i’m heading back to the big 3 now and focus on my PPV as well…
One more advantage about PPC is that you are able to test markets quickly for some nice SEO sites that you know is sure to convert… So.. PPC is definitely not dead imo…
I’ll update my status on my PPC stats soon…
ha though i have lost touch quite a bit on PPC already… (Ever since the Google slap last July)
Just some random post… and Keep grinding people…!
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